Saturday, December 17, 2011

Honda Siel Cars Launching Cheaper City


After cutting prices on its 2012 City Sedan by 66,000 Rs, Honda Siel Cars of India is cutting the price again by 50,000 Rs, bringing it to level with the Vento from VW and the Hyundai Verna. Honda is battling rising competition in the midst of production delays caused by the Thailand flood.  The new entry-level City will cost Rs 6.99 lakh. 

Honda Siel Cars of India claims that they have not cut the price on the City but have offered a new lower entry variant with a lower price. 

Without a diesel engine which is a popular choice for consumers in the India market, Honda may continue to find a hard time to find buyers for the City in an increasingly competitive market. 

Meanwhile new bookings for the Jazz and Brio hatchbacks have been temporarily closed due to continuing parts shortage stemming from the Thailand flood. No word on when they will allow consumers to order cars again.

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